ROI Communication received a Gold Quill Award of Excellence in the category Change Communications for the One Toyota initiative. The Gold Quill Awards, sponsored by the International Association of Business Communicators, recognize business communication excellence globally, and are considered the most prestigious awards in the industry.
The winning project with Toyota involved a multi-year employee communication and culture change program as Toyota integrated its separate North American affiliates into one, new organization – Toyota Motor North America.
The results of the project speak for themselves. After communicating to the US employees, 83% reported that they understood reasons for unifying the company’s headquarters. The business and culture transformation continues with a robust communication and change strategy to be measured along the way.
We are honored to be the 2015 recipient of the Gold Quill of Excellence Award for Change Communication!