Employee Communication

Our story

Values-driven leadership for two decades and counting

Over the past 20 years, we have become the world’s leading consulting agency focused on employee communication and engagement. And it all started with a commitment to improving the employee experience — both within ROI and for our clients.


Leading in a time of change

In 2001, during a time of intense change in the marketplace, Barbara Fagan-Smith saw the necessity — and often-overlooked importance — of connecting to employees. She founded ROI to help large companies succeed during times of change by effectively communicating with and engaging their people.  
ROI has gone on to work with hundreds of organizations, including 25% of the Fortune 100. Our clients span across all industries, and our work has affected millions of employees in dozens of Fortune 500 companies. We have many strong, long-term client relationships built on a foundation of exceptional partnership and performance.
We have grown from four employees in 2001 to nearly 100 today. Our culture is focused on the well-being of our employees because we know that healthy employees will deliver the best-quality services to our clients. Given our special culture and values, we have extraordinary retention, with the majority of our team staying with us for years and years. We have been ranked by the San Francisco Business Times as one of the best places to work in Bay Area, and named one of the best companies to work for in the United States for women by Working Mother magazine.
ROI has become the world’s leading consulting firm focused exclusively on employee communication and engagement. We develop, implement and measure strategies that improve communication with employees, enable change and deepen commitment to achieving corporate goals. We have more experts focused on employee communication and engagement than any other firm.

Meet our team

Additional ventures that ROI supports

Nonprofit: Family ROI

Launched in 2005 by Barbara Fagan-Smith and Lesli Gee, Family ROI is dedicated to helping families grow stronger and achieve their own unique vision of success.

Through seminars, workshops, tools and a workbook, Family ROI helps families of all backgrounds apply proven business principles to revitalize, focus and strengthen the most important organization in the world – their own family.

Family ROI is not affiliated with any religious or political organizations or agendas and is committed to making Family ROI available to all families. Family ROI resources are available to team members of ROI Communication.

Custom programs are available for organizations.

Contact us for more information

Living ROI

Living ROI is dedicated to helping people live a more meaningful and soulful life – both personally and professionally.

Created by Barbara Fagan-Smith, CEO of ROI Communication, Living ROI offers expert guidance through the practice of weekly planning, as well as insights, resources and support for those seeking to live a happier and fuller life.

The Living ROI Journal is a simple and effective guide that provides the structure needed to identify and live your best life – one that is authentic, rewarding and full of joy. Because a great life doesn’t just happen, it is planned.

Living ROI