Because if there’s one thing that’s certain, it’s that anything can and will happen.

Crisis Communications

Stuff happens, either because of something occurring in the world at large or a situation brewing inside your own company. When an unforeseen event arises, it can create anxiety for everyone—and wreak havoc on plans.

How prepared is your organization?

We can help you weather these moments of unpredictability by developing a crisis plan and providing round-the-clock communication support for as long as you need.

Employee behaviors

Sexual harassment • Discrimination • Labor disputes • Political activism

Company & regulation

Whistleblowing • White collar crime • Mismanagement • Leadership issues • Executive dismissals • Litigation • Customer issues​ • Class action lawsuits

Product issues

Defects • Recalls • Consumer activism

Threats & emergencies

Catastrophes • Natural disasters • Health crises • Environmental disasters • Active shooter • Cybercrime

Only 49% of U.S. companies have a formal, documented crisis communications plan.

Source: Capterra Crisis Communications Survey, 2023

The ROI crisis playbook

Pre-crisis evaluation & prep

Get ahead of a crisis before it happens: assess current crisis response and communication, build playbook and practice

Crisis mobilization

Use playbook to create communication plan and respond swiftly with transparency and empathy

Post-crisis communication & evaluation

Evaluate crisis response and course correct for future mobilizations