The Naked Company – A Whitepaper by Barbara Fagan

November 30, 2014

In her published whitepaper, The Naked Company, Barbara Fagan explores the rapid rise of social media and how it has empowered employees and customers alike, giving them a platform of unprecedented reach and resonance. While some companies are proactively engaging customers through new media, fewer are focusing on the audience that ultimately makes or breaks their own success: employees.


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Barbara Fagan


Barbara is the founder of ROI. Named one of Silicon Valley’s most influential women and a lifelong nature lover, author and inspirational speaker, Barbara has devoted her career to improving the lives of employees and strengthening their relationship to their families, their passions and their work.